With handmade baked goods becoming extremely popular on TikTok, browniegod proves that e-commerce is definitely the best way to break into a saturated market. I Create videos showing you what its like starting a small business, and working everyday to make it a success. He considers himself an ordinary person "Livin" with extraordinary dreams. Whats the key to its success? Photoshoot Tips: Do you take your own photos? As a small business owner, you might be interested in becoming more active on this rising new platform, but youre probably left wondering what type of TikTok videos you should be creating. Whether it's a local shop or a brand new start-up, here's to each and every #SmallBusiness. where I work #fyp #smallbusiness #smallbusinessowner #officetour #smallbusinesscheck #foryoupage #onlinebusiness. For small businesses with limited time and resources, this is great news. If you sell a product or service that requires hands-on production, and not just repacking them from a supplier, you can document your product-making process. 34. Say a big thank you to your customers with a happy video. But as a small business on TikTok, how do you know where to start? However, you should also try and insert a few informational videos too, especially those that highlight the more technical side of your business. On TikTok, each account feeds the other, creating what King calls an ecosystem. This effective way will help increase your brand awareness on TikTok, as more people will be curious about what you and your business offer. Performance However, with the advent of social media, many small businesses now have the opportunity to promote their wide range of products and services to a wider audience. To its core, TikTok is a platform that lives off entertainment. "Story time" is a notoriously popular genre on TikTok and Liv Portillo has one heck of a story. Introduce Yourself: A great first TikTok video for small business owners is to introduce themselves. Viral TikTok Brand #3: Designs by Felicias. Brands - take note. Elf Cosmetics. Note: In this article, we define small businesses as those with one to 25 employees. Why Small Businesses Should Pay Attention to TikTok. Based in Southern California, sugar.republic sells a variety of vibrant and handmade phone cases. Things to have in mind when allocating your time and money are: Special effects and CGI may have their place in TV shows and movies. Do you have a dedicated home office? Use Boosted to create stunning videos in 3 min or less. If there was something to talk about, someone has already said it hundreds of times, right? Or if you are a chiropractor can you share a super satisfying back crack? #smallbusinessadvice #businessadvice #businesstips #smallbusinesstip #entrepreneurlife #creativepreneur #brandcoach #brandphotographer #girlboss. Its important for your customers to feel valued as human beings too. Make sure that your workplace is clean and decorated attractively. Explain how you chose your business name and the process you went through to pick it. Create and share Create, request access, and share campaign assets. It can be something practical so that people know theyre not alone in their personal struggles. Use TikTok ads 5. #goldnecklace #silvernecklace #jewelry #smallbusinesscheck. She creates digestible copy that is fully optimized for SEO and gains positive engagement from readers. Small business owners on TikTok have managed to become key influencers on the platform, helping potential customers from around the world discover their next favorite product. 32. Now that youve seen proof of how theres plenty of opportunity for small businesses on TikTok, and the different ways you can go about it, theres just one last matter to get your hands into: How do you create a TikTok strategy that works for your small business? Use hashtags relevant to your products, like this sticker business account we found, which used #smallbusiness and #stickerbusiness. The story of how I came up with my business idea while working at Trader Joes #traderjoes #smallbusiness #converse #smallbusinesscheck. This is just as satisfying whether you are a baker styling desserts or a retail boutique displaying clothing or jewelry. They are all versatile and adorable! Maybe you could even give your customers a sneak peek of a new product that is about to be released! You can always pick up on any food-based challenges and attempt these types of videos on your business channel too. Apple partnered with a bank in 2021 to let small businesses lease new M1 Macs for as low as $30 per month, with easy options to upgrade if and when more powerful devices are released. Local Laundry is a small business that sells made-to-last and low-environmental-footprint clothes in Canada. How to Start: Before you started your business you probably would have appreciated content about how to get started. Making one of my favourite sets today #smallbusiness #smallbusinesscheck #handmade #slowfashion #fyp #fashion. Content like these helps keep your page positive and bright. 15. Pretty cool, right? But on TikTok, you can grow your presence and even go viral without them. Terms Food brand Omsom isnt just on TikTok to promote its products. On TikTok, it is the norm for content creators and business owners to respond to comments and questions left by your audience. :: Welcome to the Emoticon Mini Shop!~ (*) Get any emoticons, for free <3 And bios too!! They collaborated with five big TikTok influencers. Whenever I hear an audio, based on the wording of the song or theme of the trend, I automatically think How can this apply to my brand?. This content is helpful and interesting to fellow or aspiring small business owners and it also helps your customers understand everything that goes into your business! 17. 8. Another type of TikTok content that often does well is organization videos. Slate & Tell All my new inventory has arrived. Utilizing TikTok for small businesses is an easy way to connect with potential customers without spending a lot of money, and can be a powerful tool for marketing and promoting your products and services. In particular, a camel named Patrick has attracted a devoted . Tik tok got me again #tiktokmademebuyit #fyp #tiktokmusthaves #security. Subscribe to our social media tips and get a FREE Instagram checklist for your business, By subscribing, you agree to our 39. As they are a 100% vegan company, the owner of this account also shows how their wide range of products is made, ensuring an ethical manufacturing process with every product. Your email address will not be published. Share your name, a few fun facts about yourself and a little about your business so people can get to know you as soon as they follow. The dedicated owner documents every step of the soap-making process, creating fascinating videos for their followers to enjoy. This poll option can be found under stickers when youre editing your video. Omsom also shares tons of food recipes, behind-the-scenes content from the founders, and relatable lifestyle content. They also produce additional products such as candles and pet products, helping to build a more varied product range. I cant wait to get back to normal and open up Baycreek & Co! Make a video so that other small business owners can learn and benefit from it. Keep the message simple and youll see curious people stay to watch your videos. But because they can relate to the real and unique content thats within it. Paid advertising: When and how often youll use ads on TikTok or partner with influencers. You might be surprised to learn that there are a ton of great TikTok videos about entrepreneurship and small businesses. And theyre ready to consume your content. | reluxeandcos intuitive business strategy has earned them an impressive 55.4K followers and an additional 1.4 million likes. whenever someone asks how its like having your own #smallbusiness i love it! #womeninbusiness #entrepreneurlife #modernfarmhouse #homedecor #ourcommunity #boutique. Let's look at successful TikTok brand marketing examples to help inspire your business: 1. When asking your TikTok followers for a follow on another social media platform be sure to give them a good reason why they should follow you there also. With over 125K followers and 4.3 million likes, all of Hoodjabis viral content has one thing in common: great use of a trending sound. Its important to know how to make a TikTok video stand out and grab the publics attention as fast as you can. After perusing just a few videos, youll find that theres an emphasis on celebrating Asian, and specifically Vietnamese, culture. But if you want even more details, you can go to. 3. Splitting this model in two was definitely the right move. As long as you have good TikTok ideas for this social media platform, you can produce content that will show up on the 'For You' feed of users in general. 2.1K Likes, 36 Comments. And it has brought them 4,065 followers and 29.9K likes. Check out the Business Learning Center to get your questions answered and learn how to shine on the platform. They have even gone one step further, using platforms such as Uber Eats and Deliveroo to deliver their products around the UK. Make sure you communicate to your audience what you stand for and what moves your business forward. Know someone who overcame challenges? This video went viral with 793.4K likes and 7,262 comments, bringing a lot of attention to Tinas brand, and making her realize the value and potential of posting a simple video on TikTok. While there are many young users on TikTok, this social media platform isnt just for teens to post pranks or dancing videos. Free and premium plans, Content management software. Bigger corporations often call this CSR (corporate social responsibility) and if youre a small business, you can start with small projects too. Open your TikTok app Go to your profile page Open the menu in the top-right corner Tap the Settings and privacy option Tap Manage account Select Switch to Business Account Choose a category for your business That's it! What is a Lead Magnet and Why You Should Create One (2022), PR Agency Malaysia 13 Top PR Companies Malaysia Review, What is Tactical Planning? This would be a great video to post when youve recently re-stocked some of your best sellers. Check out some of our other TikTok tricks and hacks you may not yet know about. 35. #caring #mostcaring #canada #canadianbusiness #smallbusiness #madeincanada #canadianclothing #fyp #clothingbrand @connorbcurran. Netinfluencer has searched TikTok to discover the most popular small businesses on Tiktok. Hello Black Child LLC Hello Black Child LLC is a small business on TikTok that sells women's clothing and accessories that embrace Black culture and urban fashion with confidence. One of the best small businesses on TikTok is Down to Earth Beauty. Doing trendy dance moves doesnt always need to be your answer to increasing your reach, says King. Thanks to the For You feed, users get a stream of curated videos tailored to their interests. These businesses also prove how effective social media can be in terms of advertising and reach. 28. Be sure to provide them with a clear CTA on how to take advantage of the sale. Unboxing videos in this case will do you brand good. Workspace Tour: Share your workspace with your customers! Share the story behind the inspiration or what happened when you first had the idea to start your small business! Takeaway: Your content should be of interest to your audience, something theyll be likely to engage with. Software: If you use a solution like Sprout Social or other. Answer legal questions pertaining to having a small business. Just be sure it is easy for people to enter to increase the number of people who participate. SMALL BUSINESS TIKTOK WITH LINKS #4 KAWAII TIKTOK BUSINESS COMPILATION Soar High 20K subscribers Subscribe 45 Share 1.4K views 1 year ago Small business TikTok part 3 with links. A fun spin on this for small business owners is to share things in your business that make sense and help you run your business more smoothly. To help you understand how to market a small business on TikTok effectively, we've gathered six examples of small businesses doing just that! Show off your furry coworkers in your TikTok videos. Moreover, they also sell a range of accompanying accessories such as the Bristle Boost Scalp Massager. Also small businesses and buy their cute stickers. The fact that TikTok has a user base of over 1 billion users means theres a good chance your future customers are already there. Anything a pet does (or doesnt do) is adorable and can be included. TikTok loves photo dumps with the right caption, trending audio, and great brand pictures, Meite says. Discover short videos related to cute small business on TikTok. As it has a relatively young audience base, you should be able to start online marketing to them right away. Your bio helps you grow on tiktok, establishes positioning, and helps with sales and conversion. 27. This can be anything from your family, community service, your favorite treats and more. Are you restocking one of your best sellers? This program was launched alongside a few other tools, like business-specific accounts, creative tools for advertising, and a self-service Ads Manager platform. 101 Likes, TikTok video from nattigan (@nathalietippetts): "My first post. Show a few things that you do throughout the day; everything from the tedious things like paperwork and phone calls to the more exciting things like designing a new product line. 33. I cant wait to show my new gloss collection #smallbusiness #businessowner #gloss #lipgloss #lash #lashes #supportme. This small business operates from Atlanta and brings all of the joys of adorable apparel to its vibrant TikTok account. Watch popular content from the following creators: Mika (@blushberryshop), 3Sibs (@3sibsco), Popagloss, LLC (@popaglosscosmetics), Atrela.Designs (@atrela.designs), Miss Essentielle (@essentielle.cosmetics) . Here are some key ways TikTok can help your brand achieve business goals: These are some of the best small businesses on TikTok that are effectively engaging with their audiences and have achieved success in the world of social media. What once was a drawing account from an artist evolved into a brand selling coloring books, stickers, and more. Creating content alone can be fun and all, but its even better when you team up with other creators to brainstorm TikTok video ideas. It doesnt have to be a video of you telling a joke. This is one of the small businesses that went viral on TikTok because someone else posted about them. XXL Scrunchie & CO is a small business in Canada that sells handmade scrunchies to protect your hair. In addition, this small business owner also informs her followers of her next restock, helping to keep her customers up to date with the advancements of her business. Or maybe its your own story of finding success. They are also designed to be fashionable and attractive to help blend in with any outfit or accessory. Whether a small business or a large one, TikTok has several powerful features that guarantee exposure of your brand's campaign to other social and international communities. For this, you need to keep track of Malaysia TikTok trends, by using the discovery button. Get to Know You 1. Most of your customers might not know the meaning of your companys name. starfallcandleco has gained 131.9K followers due to their eclectic assortment of candles and rooms sprays. TikTok users, especially gen Z and younger generations, love seeing behind-the-scenes videos. I Create videos showing you what its like starting a small business, and working everyday to make it a success. Popular Small Businesses On TikTok To Watch Out For pwuffyshop This small business operates from Atlanta and brings all of the joys of adorable apparel to its vibrant TikTok account. Can your team members each do a video to introduce themselves? Caele (pronounced Kay-lee) is a senior at Boston University studying Advertising and Spanish. rugrothchild Thank for your support :) #fyp #smallbusiness #rugby #shrek #shippingorders #pov #thankyou #xyzbca #remindremindremind1 bornprettyofficial This small business creates opulent brownies to celebrate a range of occasions such as birthdays, Mothers Day, and even uses braille as part of their decoration. They will love to see where your products are created. Success Story: There are lots of success stories on TikTok. TikTok video ideas dont get better than this. On TikTok, all it takes is finding the right trending sounds to show off your products most impressive features. Check out our list below. In this article, we not only list successful small businesses on TikTok with a breakdown of their strategies but also hear from some directly on what influenced their success. So doing it for your specific niche gives you the chance to be remembered. Although you can react to positive comments well and good, it is your response to negative feedback that will attract more attention. You dont need fancy video equipment, just a smartphone. 4. Give your viewers a behind-the-scenes peek at your business by doing a video on what you use to keep your business running. TikTok advertising as a future marketing tool. The more you differentiate your brand or product and create videos tailored to your audience, the better your chances of appearing on the For You feed and being found by more customers. There are a lot of opportunities on TikTok for small businesses. idewcare sells products such as Get To The Root, its exfoliating sea salt scalp scrub, designed to eliminate build-up and stimulate the hair follicles. There's no denying the power of going viral on TikTok, especially for small brands and businesses. #jewelrybusiness #jewelryhack #howtostyle #jewelrytips #smallbusinesscheck. But goals shouldnt be arbitrary. Polls are part of great TikTok video ideas where you can gather feedback from your viewers and followers about future business plans, and content. Elf actually commissioned a song specifically for a TikTok campaign. Conversions: Any action that your target audience performs and is valuable to you can be a conversion. ), 11 Instagram Content Ideas for Service-Based Businesses. THANK YOU FOR 10k!! Takeaway: You can build trust within your customer base by showing off product features youre proud of in your videos. The shops owner, Joyce, also discusses their manufacturing process, describing the highs and lows of setting up an online business. A good example of a SMART goal is: Increasing engagement by 20% in the next three months. Free and premium plans, Sales CRM software. And according to our research, the best times to post on TikTok are: But from 10 a.m. to 4 p.m. Tuesdays through Fridays is when youll notice the highest engagement on TikTok. Now is the time to share your joy. I spoke to Hoodjabi founder Kady Meite. If you dont have a clear picture of your ideal customer, then your content will be generic at best and itll be difficult to stand out from competitors. It would be even better if your name has a quirky story behind it. This will be mutually beneficial as both of you will be able to expand your brand awareness to a new bunch of users. A Favorite DIY: There are tons of DIY videos on TikTok and sharing one of your favorite DIYs is a great way for your customers to get to know you outside of work. As a business owner, you definitely have a life outside of work and your business. TikTok for Small Business helps you set up ads, present your brand to the right people, and provides tips for engagement and increasing your follower count.